Are you getting a low CTR (Click Through Rate) for your AdSense ads? One possible reason is that you could be getting irrelevant ads, which are caused by the text on other sections of your page (like sidebars and footers in the case of a blog).
Your visitors are likely to click on your ads only if they are relevant to the content of the page it is in. To improve your AdSense CTR and earnings you should implement section targetting , with which you can suggest (or ignore) sections of a page to the AdSense bot.
To suggest a section of a page, use the following HTML tags
page section you would like to suggest to AdSense bot
To ignore a page section, use the following HTML tags
page section you want AdSense bot to ignore
For a blog, you should suggest the title and content of a post and ignore sidebars and footers.
You can use section targeting to make suggestions about as many sections of a page as you like. However it may take up to 2 weeks before you see the results of the section targeting.
Google suggests that you need to include significant amount of content within the section targeting tags or you will end up with irrelevant ads or PSAs (Public Service Ads).
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